Often heard in our modern tale of triumph, like Perseus slaying Medusa, is the glossy version of a business person who has beat all odds to become the most successful, most imitated, and ultimately, the most wealthy in their field. Heavy books are written about them—can you go into a bookstore without having Steve Jobs stare you down? The almighty business heroes comprise the bulk of our mythos that feed the global capitalist imagination. Warren Buffet. Oprah. Bill Gates. They don’t even need a full sentence because you already know their stories.